Between The Sheets

Experience the Comfort and Elegance of White Hotel Quality Towels

White or coloured? Egyptian or Turkish? Cotton or bamboo? When it comes to indulging in everyday luxury, nothing compares to the timeless elegance of fluffy white hotel quality towels.

What Defines Hotel Quality Towels?

Towels have to be exceptional to earn a spot at five-star hotels. Beyond being soft, absorbent and plush enough to ‘wow’ guests, they need to be durable. Hotel towels need to stay looking their best even after repeated washing.

Several factors distinguish white towels for hotels from inferior options, including cotton type, weave and finishing techniques such as combing which refines the cotton fibres. Hotel quality white towels also use high-grade long staple cotton and have a heavier weight (GSM) for extra plushness and absorbency.

Material Matters: Choosing the Best Fabric for Hotel-Quality Towels

High quality materials ensure your linen not only looks fabulous but stands the test of time. In the bedroom, fabrics need to prioritise comfort and durability, while bathroom fabrics need absorbency, softness, and longevity.

Cotton varieties such as Egyptian, Turkish and Pima are loved for their superior quality, while bamboo can offer an eco-friendly touch. Synthetic microfibre is ideal for drying off while travelling or after sport due to its quick-drying nature, though it lacks the luxuriousness of plush cotton towels.

For the ultimate in softness, Turkish cotton stands unrivaled. This premium cotton is cultivated in Turkey’s Aegean region where the climate and soil yield extra-long fibres. The result is an incredibly strong, absorbent and silk-like texture favoured by five-star hotels.

Understanding GSM: What Towel Weight Tells You About Quality

GSM, or grams per square metre, is all about a towel's weight. A higher GSM indicates a heavier towel, which usually means better absorbency. A lower GSM generally means fewer cotton fibres and less drying power. However, you wouldn’t want a bath towel as thick as a bathmat. Imagine wrapping yourself in that!

The best white hotel quality towels are a balance of plushness and absorbency, while still being quick-drying and easy to wash and maintain. A Turkish cotton bath towel with a GSM of 550-650 offers the durability, softness and absorbency you’d expect from a five-star hotel. Factors such as cotton quality, combing and yarn steaming, also contribute to a towel’s hotel quality.

Maintenance Tips: Keeping Your White Hotel Towels Pristine

Nothing says spa-time more than a stack of fluffy, plush white towels. Their clean, crisp look adds a touch of luxury that instantly turns a bathroom into a stylish retreat. To keep them looking great and feeling fresh, follow these easy steps:

Washing: Use a high quality detergent and skip fabric softeners which can weaken the fabric and reduce absorbency. Avoid washing towels with items that have fabric-damaging zippers or hooks.

Drying: Line dry washed towels or tumble dry on low to prevent piling – the pesky little fuzzballs that can make towels feel scratchy. Hang used towels on a towel rail instead of a door hook to prevent moisture from getting trapped.

Storage: Store towels only when completely dry and keep them fresh with a bag of lavender. Replace towels every two years, or more often if necessary.

Why White Towels Are a Must-Have for Your Bathroom

Ever wondered ‘why do hotels use white towels’? The answer’s simple: white never goes out of style. Known for its calming vibe, white towels are just as timeless, versatile and fresh looking as classic white bedding. Nothing else conveys the same sense of cleanliness and luxury.

White towels are also easier to care for and replace than coloured towels. You avoid the hassle of colour-matching them with your existing towels. Plus, you won't accidentally dye your entire laundry load because of that one rogue red towel! But most importantly, the softness you get from a hotel quality white bath towel will leave you feeling cosy and pampered after every bath or shower.

Read our guide on what to look for in luxury bath towels to find the perfect set.